AttainingEdge Instructors

Ronald G. Ross

biography

Ronald G. Ross serves as Executive Editor of BRCommunity and its flagship publication, Business Rules Journal. He is a sought-after speaker at conferences world-wide. He gives popular public seminars through AttainingEdge (www.AttainingEdge.com) and in Europe though IRM-UK (www.IRMUK.co.uk).

Mr. Ross is recognized internationally as the "father of business rules." He has served as Co-Chair of the annual Business Rules Forum Conference since 1997. He was a charter member of the Business Rules Group (BRG) in the 1980s, and an editor of the two landmark BRG papers, "The Business Motivation Model: Business Governance in a Volatile World" and the "Business Rules Manifesto." He is active in OMG standards development, with core involvement in SBVR.

Mr. Ross is Principal and Co-Founder of Business Rule Solutions, LLC. At BRS, Mr. Ross co-develops Proteus®, its landmark business analysis and rules methodology, including the popular RuleSpeak® (www.RuleSpeak.com). Mr. Ross is the author of nine professional books. His newest are: Building Business Solutions: Business Analysis with Business Rules with Gladys S.W. Lam (2011, An IIBA® Sponsored Handbook) and Business Rule Concepts (2009), a 3rd edition of his ever-popular, easy-to-read 1998 handbook.

Gladys S.W. Lam

biography

Gladys S.W. Lam is a world-renowned authority on applied business rule techniques. She is Principal and Co-Founder of Business Rule Solutions, LLC (www.BRSolutions.com), the most recognized company world-wide in business rules and decision analysis. BRS methodology, publications, consulting services, and training. Ms. Lam is co-creator of Proteus^®, the BRS methodology She is Co-Founder of BRCommunity.com, a vertical community for professionals and home of Business Rules Journal. She co-authored Building Business Solutions: Business Analysis with Business Rules, with Ronald G. Ross, an IIBA® sponsored handbook on business analysis with business rules.

Ms. Lam is widely known for her lively, pragmatic style. She speaks internationally at conferences and other professional events. She co-presents public seminars through AttainingEdge (www.AttainingEdge.com). She is also Executive Director of the Building Business Capability (BBC) Conference, which includes the Business Rules Forum and the Business Analysis Forum, the official conference of the IIBA^®.

Roger T. Burlton

biography

Roger T. Burlton is the Co-Founder of BPTrends Associates, Founder of Process Renewal Group and the author of the thought leading book Business Process Management: Profiting from Process. He is considered an industry leader in the introduction of innovative approaches for organizational and process change. He is recognized internationally for his contributions in Business Process Management, Stakeholder Analysis, Strategic Architecture Alignment, Prototyping and people-based Project Management Methodologies. He is regarded as a realistic practitioner, who delivers pragmatic solutions for his global clients.

An exceptional speaker, he has chaired over thirty high-profile conferences on advanced business process and information management around the world. To date, he has conducted over six hundred seminars and has presented to over forty thousand professionals. His seminars have been translated for diverse audiences around the globe.